Legend

We collaborated with Thule and professional skier and BASE jumper Matthias Giraud, on a video campaign to launch Thule's new "Legend Series" of backpacks. The Legend Series features unique GoPro mounting options specifically designed for adventure filmmakers, as well as innovative ways to carry and store GoPro cameras and gear on the go. We traveled with Matthias as he took on a brand new ski BASE jump in the Oregon backcountry and used the Thule Legend backpack to help document his mission. This video campaign helped boost Legend sales, across Thule's website and social channels.

Videos

Category

Commercial

Client

Thule

Production Company

Delve Media

Directed By

Wes Coughlin

Filmers

Wes Coughlin & Sky Pinnick

Producer

Ari Delashmutt

Editor

Wes Coughlin

Audio

Frank Costa

Athlete

Matthias Giraud

Special Thanks

Rex Shepard, Tyson Hawkins, Tyler Roemer, Greg Rubin, Ryan Lazzeri

behind the scenes
No items found.