Connect everyone.

We partnered with Facebook's Ads & Business Platform team to create and animated video showing how their platform helps connect small businesses to customers everywhere. And we kept it fun with an 80's Roller Disco theme.

CHALLENGE

Meta wanted to create an Anthem piece celebrating how their Ads & Business Platform teams makes a difference for end users with small business tools on the Facebook platform.

APPROACH

We concepted & produced this animated spot designed to show the lifecycle of how A&BP tools make a customer journey simpler, easier, and more delightful and help business & their customers connect with what matters.

RESULT

This piece headlined the annual A&BP Summit to not only raise brand affinity in the minds of event attendees, but also celebrate the accomplishments of Meta internal teams to enhance recruiting and company culture.